creator founded
women-led
welcome to
Hermana
We're a women-led talent agency on a mission to provide the best boutique management for the internet's creators.
Learn about what makes us different
Meet our women-led team
the story
behind the name
My sister was my first employee (and today, she's our Head of Strategy). We joke about having the “same brain” when it comes to everything business & creative. Our mom is from El Salvador, and "Hermana" means sister in Spanish. I named the agency after our relationship, and we try to emulate that big sister feel with all our talent.
- Kayley, founder
